Street photograph by Ahmed Razin, a silhouette in raking light, South Street Seaport, New York

UX Designer · New York

Hi, I'm Ahmed.

I'm a UX designer and researcher with 5 years building research infrastructure, clinical design systems, and evidence-based product strategy that teams need to make good calls.

Shadow Seaport · New York, my photo

Selected Work

Case studies

My healthcare work across research, design systems, and content strategy, each one a look at how I actually work through a problem.

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Research SynthesisComponent Design

Elevating the Student Voice

Surfacing authentic student stories at key enrollment moments across 250+ graduate programs.

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Provider SearchInteraction Design

Improving Provider Experience

Redesigning provider search and profiles, with a weighted-scoring research framework deciding which changes shipped, and which to kill.

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Design TokensEngineering Partnership

A Design System People Trust

70 components, adopted by design and engineering, delivered end-to-end in under 3 months.

Earlier Work

Where the instincts started

Startup and student work from 2018–2020, the early reps in research, product, and shipping.

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Mobile AppUX Research

Meal Tab

Helping grocery shoppers discover new recipes and find the ingredients, right in the aisle.

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Web DesignConversion

Indoor Buddy Website

Rebuilding our startup's site to sell Meal Tab to store owners and lift demo conversions.

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Mobile AppUX Research

First Steps

A task app that shrinks a big task down to its first small step, so you'll actually start.